Assuria Insurance Company has opened its latest branch in the bordering town of Corriverton, Berbice, making it the company’s seventh branch since opening up business in Guyana seven years ago.
The company now has branches in Vreed-en-Hoop, Rose Hall Town, Giftland Mall Turkeyen, Parika, Diamond, Linden and Corriverton to go with its head office in the capital city.
In April last, the company was given the license to start selling Marine and Aviation policies which are now being offered at all eight locations.
General Manager Yogindra Arjune told Guyana Times that Corriverton was the next option for expansion.
“We already have a clientele in the Corriverton area so we thought it would be fitting to be as close as possible to provide services we have available to our customers. We have a branch in Rose Hall and that has been servicing our clients in Corriverton but we need to be here [Corriverton] to give the service and to make sure that our customers are comfortable. We also need to grow our clientele in Corriverton.”
Previously, the Rose Hall Town branch serviced New Amsterdam and Corriverton.
“Rose Hall Town is in the middle of the three towns, that is why we went to the Rose Hall Town first so the next thing we will be looking at will be New Amsterdam. Those areas are where most of the banks and insurance companies are and so we would also like to be there,” the General Manager said.
While refusing to mention the investment the company made in opening the Corriverton branch, he said the company prides itself on ensuring that its clients have a unique area and are comfortable while doing business with the company.
“Insurance is already a difficult thing to sell and we want to make sure that persons doing so have a comfortable area. Our office has different colours. We think colours bring out the best in people. It does cost a lot more than just opening an ordinary office but we believe our clients deserve the best. When you come, you must be impressed with not just our products but also the surroundings.”
In January 2016, Assuria General (GY) Inc was awarded the ISO 9001:2008 Quality Management System certification from Kiwa Nederland BV. As a result, Assuria has achieved the notable distinction of becoming the first and still the only financial institution in Guyana to be accredited with the ISO 9001:2008 certification which was updated to ISO 9001:2015 in 2018.
The Corriverton branch will be managed by Shama Latchman who has 30 years’ experience in the industry. She said it is expected that the branch will make a major impact on the community of Corriverton.
The new Manager noted that Motor, Fire and Marine insurance has already done the company well in Corriverton. “I think in the very near future Assuria is going to be the number one insurance company in Corriverton.”