Digicel launches Christmas promotion with $50M up for grabs
– deals on handsets included during promotion
The Spin the Wheel was unveiled during the launch with eye-catching prizes
Digicel Guyana has kickstarted the holiday festivities with its “D’Bess” Christmas promotion, wherein its customers would be able to capitalise on sweeping deals and cash prizes throughout the season.
Digicel Communications Manager Gabriella Chapman announced the company’s ‘Spin to Win’ promotion during the launch on Thursday evening, and declared that $50 million is up for grabs.
Across three qualifying periods, a total of 14 persons will get a chance to spin the wheel. Activating any data plan qualifies customers for a chance to spin the wheel, with entries depending on the number of days the plan is valid. For instance, a one-day plan is one entry.
“If you do a 30-day plan, your name goes in there 30 times, so you have 30 chances. We will be announcing it in every qualifying period,” she shared. The highest cash prize that can be won by spinning the wheel is $3.6 million.
“Each customer can win up to $3.6 million. There will be two winners per week in each qualifying period. We are going to announce them on our very special radio show, Digicel’s Morning Rush,” Chapman announced.
Another aspect of the promotion would focus on amazing deals on smartphones. Select Samsung Galaxy headsets will be sold at 50 per cent off, and there will be 50 gigabytes of data accompanying every purchase.
Chief Executive Officer of Digicel, Deonarine Gopaul, shared that the telecoms company is striving to break barriers in its activities and establish a deeper relationship with consumers.
“Over the years, we have been very active, but going forward, we want to be a lot more in the market with our customers,” Gopaul indicated.
The promotion ends on January 4, 2024. The first qualifying period ends on November 30, 2023, while the second begins immediately and lasts until December 14, 2023. The final period will run from December 15, 2023 to the end of the promotion.
At the launch on Thursday evening, four media personnel walked away with cash prizes of up to $500,000.
