Experience Guyana like never before with virtual tours through Virtual Estate 360

The world continues to be transformed technologically, and Virtual Estate 360 is leading the way in that respect, not only here in Guyana, but further afield.
This new business offers a 360-degree, virtual, interactive, panoramic view of real locations and spaces, allowing persons to navigate them from anywhere in the world.

In February 2022, Virtual Estate 360 was birthed during the global COVID-19 pandemic, which had caused businesses worldwide to shut down, and had rendered persons confined to their homes, unable to interact and conduct business. As a result of that pandemic, businesses had found it harder than ever to attract customers and showcase their products and services. In light of this phenomenon, Virtual Estate 360 was established as a strategy to consistently promote businesses while generating sales.
Chief Executive Officer (CEO) of Virtual Estate 360, Ackeem Thomas, notes, “Virtual tours offer an innovative and versatile way to explore and interact with physical and virtual spaces. They offer accessibility, convenience, enhanced customer engagement, efficiency, and informed decision-making from tourism and education to real estate and marketing.”
Using 360 cameras, Virtual Estate 360 captures stunning scenic views by incorporating technologies of augmented reality and virtual reality as persons are taken on an interactive journey. With Virtual Reality headsets, or simply a smartphone, persons can explore spaces from the comfort of their homes, or venture out on guided virtual tours.
Asked what sets virtual tours aside from other marketing tools, Thomas posited, “While photos have their place in marketing, virtual tours provide a dynamic, interactive, and immersive experience that enhances marketing for businesses. They offer a more realistic representation of a space and a personalized experience, and they provide a massive competitive advantage to set businesses apart.”
In today’s digital age, where online research and bookings have become the new norm, virtual tours are a valuable tool for both tourists and businesses. These tours help to streamline the decision-making process, accelerating customer confidence and enhancing travel and visiting experiences, while simultaneously boosting sales.
Like any business, challenges are bound to emerge, especially considering that the technology is relatively new to Guyanese. While virtual tours have gained popularity in many regions, especially amid the pandemic, the integration of this immersive technology in Guyana is still unfamiliar. However, as the world increasingly turns to digital platforms for exploration and education, Guyana may soon be found at the forefront of this technology.
Using virtual tours allows travellers to thoroughly explore destinations, accommodations, and attractions from their homes or wherever they are. Travellers can save time and money by virtually visiting multiple places before making an informed decision. This eliminates the need for extensive research and physical visits.
Businesses can leverage virtual tours to increase their online visibility and attract prospects; and, more importantly, those who incorporate virtual tours gain a competitive edge over competitors who rely solely on static images.
Asked what the future holds for Virtual Estate 360, Thomas noted, “The concept will surround creating a virtual showroom to take Guyana virtually and to incorporate virtual tours in school classrooms. With the showroom, real estate agencies in Guyana can benefit from creating virtual showrooms for properties; car dealerships can offer virtual showrooms for customers to examine vehicles in detail, both inside and out; (and) art galleries and museums can exhibit their artworks and artifacts, making them accessible to global audiences. Meanwhile, schools in Guyana can integrate virtual tours into their curriculums to enhance learning experiences; students can access a diverse range of learning resources, and even be introduced to various career opportunities.”
Overall, these innovative ideas, along with the incorporation of virtual tours, have the potential to transform various sectors in Guyana; making them more accessible to a global audience, leading to economic growth, enhancing education, and creating greater awareness of the country’s unique offerings.
It is the goal of Virtual Estate 360 to have more persons incorporate virtual tours into their businesses and daily routines countrywide.