The Guyana Football Federation (GFF) has secured a new sponsorship agreement with Guiana Holding Inc, under the Superbet brand, marking a fresh commercial partnership for the 2026–2027 period.
The agreement, which represents Superbet Guyana’s first annual partnership with the Federation, will see the brand prominently featured across key GFF competitions and matchday environments. The deal is expected to enhance the visibility and presentation of local football while providing additional support for the federation’s programmes.
The partnership was formalised with the signing conducted by General Manager Shrikant Kisoensingh on behalf of the company and GFF President Wayne Forde.
Superbet Marketing Representative Clay Roberts welcomed the collaboration, noting the company’s commitment to supporting football development and creating opportunities for young people across Guyana.
Forde also expressed optimism about the agreement’s long-term impact, highlighting its alignment with the Federation’s focus on youth development.
“We are delighted to welcome Superbet to our family of partners. As we look ahead, I am confident that this collaboration will deliver tremendous benefits across our expansive range of activities and programmes. In particular, partnerships like this create more opportunities for our young players to express themselves on the pitch while offering our passionate fans the excitement and entertainment of the beautiful game,” Forde said.
The partnership is expected to strengthen the commercial framework of football in Guyana while reinforcing shared priorities centred on youth empowerment and national development.
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