Guyana Premier and the Miss Earth Guyana Organisation on Monday, September 16, launched an eco-focused magazine called Bloom at the Umana Yana, Kingston, Georgetown. 
The Organisation embarked on this journey to bring a unique taste to the world’s largest environmental event – Miss Earth. Guyana will be the first competing country to make this submission as part of its “Beauties for a Cause”.
“Beauties for a Cause” is the environmental platform under which each Miss Earth delegate is expected to develop projects to help with environmental protection and conservation.
Bloom is a digital experience with the benefits of reaching a broad range of readers beyond geographical boundaries; it will afford readers animated, hyperlinked, audio and videography likeness, and most importantly, it will help to create a green environment since it is 100 per cent digital and utilises no paper.
This digital magazine, written, edited, compiled, and designed by Guyana Premier, will be an annual edition, which will see the face of the reigning Miss Earth Guyana on its cover, spreading environmental protection and conservation tips. It will be an added value benefit for green sponsors through advertising spots and, of course, afford young Guyanese earth warriors a space to contribute to help better our planet.
