Home Letters Near-term tourism opportunities that should be explored
Dear Editor,
The recent update from the Ministry of Tourism was very informative on the sector, and shows the beginning of a very thorough approach to improving tourism of Guyana.
Reflecting on the last five years, the incident that saw a cruise ship passenger robbed while touring Georgetown brings to mind the importance of having increased safety within the key tourist locations. Many other countries create what can be referred to as a safe economic and tourism zone. Establishing such an area in each region by having in place increased Police presence, guaranteed health and safety inspections, and improved infrastructure with the appropriate high levels of hospitality will go far in attracting increased tourism of our beautiful country.
Many foreigners enjoy the new sights, experiences and environment, but expect the same high level of familiar comforts they are used to in the developed world.
As mentioned to some extent by the minister of the sector, a strong partnership between her ministry and the ministries in charge of business, security, infrastructure and health will boost the potential success of any new tourism campaign to be undertaken during this difficult economic environment.
However, streamlining the pandemic screening process would also be necessary. While each region recovers and prepares for the reinvestment into the sector, there is an opportunity to export some of the Guyanese experience to increase the appeal of touring Guyana. Using prescreened and certified teams that can offer the Guyanese experience on cruise ships and at other developed world locations, such as Disney in Orlando Florida, are near-term opportunities that should be explored.
I can already imagine the excitement to be had to see a traditional Amerindian dance troupe followed by an authentic dinner of fine Guyanese cuisine at one of these high-traffic tourist locations in the developed world. This is a great, safe way to develop new partnerships and attract future arrivals to our ports.
Best regards,
Jamil Changlee