Sol Group now offering ‘Mobil’-branded fuel in Guyana

The Sol Group (Sol) on Wednesday announced that it has entered into an agreement with ExxonMobil to become the sole distributor of the Mobil brand of fuel in Guyana. That agreement took effect from Tuesday, October 1, 2024.
As part of this strategic agreement, Sol’s retail network, comprising 11 service stations, would offer high-quality Mobil fuels as it gradually rebrands to the Mobil brand.
Mobil lubricants are already available in Guyana through Sol’s distributorship, but, for the first time, drivers will have access to Mobil Synergy Fuel Technology fuels, including Mobil Synergy Extra and Mobil Synergy Supreme+.
ExxonMobil’s advanced formula protects engines by helping to clean and maintain the inlet valves and injectors while providing better gas mileage and better performance.
Mark Goede, Vice President of Commercial Business Lines and South America Operations of The Sol Group, has explained that with introduction of Mobil fuels to the Sol Guyana market, the decision to enter into agreement with ExxonMobil has been highly strategic and reflective of Sol’s commitment to offer to its customers in Guyana premium fuels through a modern, innovative network of service stations.
He added that ExxonMobil is a globally recognized company known for its advanced technology, innovation, and product quality, and that “there is great anticipation and excitement surrounding our new Mobil-branded fuels.”
Further, he said the Mobil Synergy Supreme+ fuel has more cleaning power than Mobil Synergy Extra fuel, and will offer “better mileage and better performance”.
“It is expected to meet the needs of our valued drivers in Guyana,” he has said.
General Manager of Sol Guyana Inc, Earl Carribon, has said that introduction of the Mobil fuel brand represents innovative and new technology for Sol’s valued retailers and customers.
Expressing enthusiasm for the upcoming changes, Carribon said, “We at Sol Guyana are excited about this opportunity to continue delivering our focus, passion and expertise hand in hand with our retailers (in order) to position Mobil Fuel as the leading brand in Guyana. Our operational standards, safety, robust marketing strategy, and experienced team combined with high-quality Mobil™ fuels represent a winning business formula for the company and a huge win for customers in the market. We are confident and optimistic about this opportunity for Sol Guyana, our local partners and customers”.