Cirkel brings “Taste of Real” out of France to 2026 Archery Championships

Cirkel Distributors Inc has gone on board as a corporate supporter of the 2026 Archery Championships, bringing with it not only valuable corporate support but also a Taste of France through Elle & Vire yoghurt, Archery Guyana disclosed earlier this week.
The partnership follows an encouraging meeting at Cirkel Distributors’ Head Office between Archery Guyana’s President, Vidushi Persaud-McKinnon, General Manager Shafeez Alli, and Marketing Manager Rudy Jairam.
Cirkel has committed financial support towards the Championships and is also exploring significant in-kind and promotional support.
Through Elle & Vire, Cirkel will bring a taste of 100 per cent French-origin dairy excellence to the Championships, with plans for product giveaways and educational and promotional activities throughout the competition. Cirkel will also have a dedicated table and tent presence at the venue, allowing spectators and participants to engage directly with the brand.
President Vidushi Persaud-McKinnon welcomed the partnership, stating, “We are excited to welcome Cirkel and Elle & Vire to the Archery family. Their financial contribution is important, but what makes this partnership particularly exciting is the breadth of their support; from youth merchandise to athlete promotion, which will be rolled out shortly. And, of course, bringing a Taste of France to a Caribbean championship in Guyana gives us another wonderful reason to celebrate. Our athletes will be taking aim at the targets, while Elle & Vire give everyone something delicious to look forward to!”
The partnership represents another example of Corporate Guyana investing in sport, youth and national pride, while helping Archery Guyana deliver a championship that will showcase Guyana to the wider Caribbean.
As the region’s archers prepare to take their places on the shooting line, Cirkel and Elle & Vire will be helping to ensure that the Archery Championships 2026 is not only a championship to watch but an experience to remember.
In addition, Archery Guyana has extended its sincere appreciation to Managing Director Shafeez Alli, Marketing Manager Rudy Jairam and the entire Cirkel Distributors team for coming on board and supporting the upcoming Archery Championships in 2026.